Hy-Brid Lifts Announces New Vice President Of Sales & Marketing

    Posted On: January 6, 2021

    Hy-Brid Lifts announces Marshall Shaver as vice president of sales and marketing. Shaver’s responsibilities will include leading the sales and marketing team, growing the customer base and continuing to execute the company’s successful strategy.

    This post is courtesy of Hy-Brid Lifts.

    Hy-Brid Lifts, an industry leader in aerial lift equipment, announces Marshall Shaver as vice president of sales and marketing. Shaver’s responsibilities will include leading the sales and marketing team, growing the customer base and continuing to execute the company’s successful strategy.

    “I’m looking forward to working alongside the rapidly growing team at Hy-Brid Lifts,” said Shaver. “I have been watching the strong growth of the team and products over the last few years and am excited to continue providing excellent support to existing customers, while simultaneously growing our market presence with new dealers.”

    Shaver brings more than 10 years of industry experience to his new role, largely derived from his time at Wacker Neuson as the business development manager and director of key accounts. During his time there, Shaver worked with national accounts to build and nurture strong relationships and help ensure products and support met the rigorous standards of the company’s largest customers.

    “Marshall will be an asset in building the relationship with our customers and helping us respond to market needs,” said Terry Dolan, Custom Equipment LLC President and member of the Board of Directors. “He’s the final piece to our new management team and understands our customers and our market. He shares the Hy-Brid Lifts vision for driving innovation that will deepen customer relationships and help the brand stand out from the other “me-too” competition. We’re excited for him to be part of the team and continue the company’s successful growth.”

    Shaver holds a degree in business administration from Concordia University, as well as a certificate in sustainable systems engineering from the University of Wisconsin-Madison. 

    About Hy-Brid Lifts

    Hy-Brid Lifts is a brand of Custom Equipment LLC. Hy-Brid Lifts engineers and manufactures all-purpose lifts in electric self-propelled and push-around models. The low-level lifts offer exceptional capabilities in a heavy-duty but lightweight design, are easy to maneuver and reach working heights up to 25 feet. Contractors and maintenance technicians can use them from start to finish for a wide range of applications in industries as diverse as construction, drywall, electrical, HVAC, painting and plumbing, industrial manufacturing and facility maintenance. For more information: Hy-Brid Lifts, 2647 Highway 175, Richfield, Wis. 53076; 262-644-1300; fax 262-644-1320; [email protected]; www.hybridlifts.com; or Facebook; Twitter; LinkedIn; Instagram, and YouTube.


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