Aerial Titans Grows Its Business With Machinery Trader’s Reach & LiftsToday’s Focus
In June, hundreds of professionals from the construction, agriculture, commercial trucking, and aviation industries convened at the Sandhills Global Forum to network and learn about the latest Sandhills platforms and tools to help their businesses grow. Two of the owners of Aerial Titans, Andrew Huggins and Andrew Johnson, sat down with us during the three-day event to talk about how Machinery Trader and LiftsToday have helped them reach customers coast to coast.
Focusing On The Right Customers With LiftsToday
“I think that LiftsToday has been beneficial, because prior to that Machinery Trader wasn’t segmented in the marketing side specifically for lifts,” Johnson says. “It's just helped us kind of drill down on our customer base, and that's why LiftsToday has been good for us.” Aerial Titan stages new and used telehandlers, boom lifts, and scissor lifts regionally in Georgia, Ohio, Texas, and California, so it can ship anywhere at a low cost.
“We're trying to market everywhere,” Johnson continues. “Sandhills is doing the same thing. You've got different regions all throughout the country. You're able to get customers everywhere. You're doing the magazines. So all of that together, along with AuctionTime, gives us the ability to do any number of different things with Sandhills to move our machinery.”
Watch video highlights of our interview with Johnson and Huggins for more about Aerial Titans’ growth using Sandhills solutions.