Find Rental Lifts Faster With LiftsToday.com

Equipment buyers are renting a lot more these days, according to analysis from Sandhills Global. Uncertainty in the market has fueled a surge of interest in rental equipment, which allows customers to access the machinery they need to get the job done without the commitment of a capital purchase.

In response, more equipment dealers are starting up rental departments—many for the first time. This is allowing sellers to designate suitable assets for hire and monetize units such as scissor lifts, telehandlers, and cushion tire forklifts.

Find Rental Equipment Fast

To help renters and dealers alike, Sandhills has rolled out some new features to accelerate equipment searches on MachineryTrader.com and other Sandhills platforms like LiftsToday.com, CraneTrader.com, ForestryTrader.com, and TreeTrader.com.

“With the recent updates to our trade sites and mobile apps, it is now easier than ever for a buyer to find your assets that you have available for rent with the click of a button,” says Rental Sales Manager Matt Sterup. “For buyers, the ease of use and the ability to easily compare rental rates should really streamline the rental process.”

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The new Rent button at the top of each list page brings up assets whose sellers have marked them for rent or lease in Inventory Management.

View Rental Pricing Upfront

The first new feature displays rental pricing on appropriate asset listings. Equipment owners can post daily, weekly, and monthly rental rates and lease prices as applicable. This helps potential customers compare their options at a glance.

Listings also allow advertisers to list separate contact information for rental queries and sales calls. “If the piece is both for sale and for rent, we will display both the retail and rental contacts if they are different people,” says Sterup.

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Sellers can choose to add daily, weekly, and monthly rental rates to their retail listings, as well as lease prices as applicable.

Display Rental & Lease Units With One Click

The other new development on Sandhills platforms is a prominent Rent or Rent/Lease button at the top of each list page of search results. This allows rental customers to find rental and lease equipment in their selected category with a single click.

“All visitors will see the Rent button on the trade sites, whether they are logged in or not,” says Sterup. “This will help increase traffic to the units that rental companies and dealers have available for rent.”

Customers can use the Show Closest First feature in conjunction with the new Rent button to locate rental and/or lease equipment nearest their location. Filters along the left side of the screen or in the Filters menu allow customers to specify the horsepower, hydraulic options, manufacturer, model, and other criteria of a machine, truck, or trailer they’re looking to rent.

Another filter, Listing Type and Auction Results, lets customers view only assets for lease or equipment for rent, as well as auction listings, auction results, and/or for-sale items.

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Use the new Rent button in combination with the Show Closest First sorting feature to find rental and/or lease equipment nearest your location.

RentalYard

RentalYard.com brings rental listings from all Sandhills platforms together in one centralized location. Rental customers can browse construction machinery, lifts, farm equipment, trucks, trailers, and more with ease.

The number of RentalYard listings is on the rise as increasingly more equipment dealers dip a toe into this additional revenue stream. “As many companies are placing an emphasis on the rental market in 2025, RentalYard can help you expand your rental footprint, and reach renters in new markets,” Sterup says.

Try the new features today! And if you’re an equipment dealer, call your Sandhills representative for more details.